Our theme for 2004/2005 is 'Hong Kong and TDC: The One-Stop Business Platform for Business Development'.

This year, we have adapted the objectives of the past two years to reflect developments in our economic climate, notably the Closer Economic Partnership Arrangement (Cepa), which came into operation on 1 January 2004.

Our performance is judged by measuring our objectives (as outlined in this document) against our achievements, as laid out in our annual report, produced at the end of each fiscal year.

Medium-Term Objectives and Strategies
In 2004/05, we aim to:
	Harness CEPA to accelerate Hong Kong-based companies' access to mainland markets
	Inspire global enthusiasm for Hong Kong by marketing the combined advantages of Hong Kong and the Pearl River Delta
	Expand the reach of Hong Kong companies into emerging markets
	Establish Hong Kong as a one-stop business development platform and trade fair capital for global SMEs
	Augment Hong Kong SMEs' competitiveness through e-commerce
	Establish TDC as the world's best trade promotion organisation, providing the best marketing support for Hong Kong's SMEs.