HKTDC Annual Plan 2015/16

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Strategies and major new initatives

Establish Hong Kong as the go-to platform for global companies’ Asian strategy

Stage “Think Asia, Think Hong Kong” campaigns in Toronto and Chicago to promote Hong Kong’s world-class service platform to North American companies

Enhance the “Think Asia, Think Hong Kong” webpage to incorporate a business-matching element

Organise thematic sessions on Hong Kong’s strengths in facilitating mainland outbound investment and entrepreneurial start-ups during “Think Asia, Think Hong Kong”

Organise return missions coinciding with HKTDC local signature events to follow up on previous “Think Asia, Think Hong Kong” and “Think Global, Think Hong Kong” campaigns

Forge partnership with Canada modelling on the Pacific Bridge Initiative

Organise tripartite business missions to the UK and Korea to connect Hong Kong brand agents, mainland department stores and overseas brand owners

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