A Japanese book titled Evolving Hong Kong – Newly Revealed Secrets of its Competitiveness was published in Japan on 1 June 2007 under the sponsorship of the Hong Kong Trade Development Council and the Hong Kong-Japan Business Co-operation Committee.

The book contains new insights into Hong Kong’s extraordinary economic competitiveness, as observed by some of Japan’s top economists who visited Hong Kong and the Pan-PRD in February 2006. The economists came to personally examine the reasons behind Hong Kong being rated No. 1 in a study measuring the potential competitiveness of 50 global economies by the Japan Center of Economic Research in January 2006.

Employing case studies and detailed analysis, the book describes Hong Kong’s rise as a major trading hub bridging the Chinese mainland and the rest of the world. As its title indicates, the book also reveals some of the “secrets” behind Hong Kong’s tremendous global competitiveness. Evolving Hong Kong also features practical advice on how Japanese companies can best make use of the Hong Kong platform to capture their share of business in the mainland, particularly the Pan-PRD.

Launched to coincide with the 10th anniversary of Hong Kong’s return to China, the book has been enthusiastically received by Japanese business leaders, who see it as an authoritative guide on Hong Kong’s strategic role in foreign companies’ investment in China.

It is now available in leading book stores in Tokyo and Japanese book stores in Hong Kong.

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