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23 August, 2006

The Future Position of Hong Kong as a Regional Distribution Centre
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EXECUTIVE SUMMARY

  • More widespread adoption of the practice of regional distribution via fewer but more sophisticated regional distribution centres (RDCs) in Asia is expected.

  • Hong Kong is a prime choice for regional distribution for goods that are partly sourced from the Chinese mainland and partly from the region. Hong Kong's strengths as an RDC include chiefly its free-port status, excellent transport connectivity, and customs and cargo management efficiency.

  • Despite perceptions of Hong Kong being relatively more expensive, Hong Kong can be an ideal RDC location for lower-cost management of a range of high-value goods that have to be moved quickly through the supply chain.

  • Cost savings of using Hong Kong as an RDC compared with places like Tokyo, Shanghai and Singapore, for example, would be in a range of 9-33% for aviation spare parts and 21 45% for semiconductors. Custom and cargo management efficiency of Hong Kong is not quantified in such analysis.

The evolution of the distribution centre as part of the global economy highlights a trend for processes and logistics functions to migrate up the supply chain, signifying that distribution centre facilities provide many functions beyond a warehouse holding inventory. As always, the rationale is to minimise the inventory of shelf-ready product. Over time, there will be more widespread adoption of the practice of regional distribution via fewer but much more sophisticated regional distribution centres (RDCs). These RDCs provide integrated packaging and transportation solutions for imports and subsequent distribution within a region, performing a range of last-minute activities and added commercial responsibilities.

With its range of value-added services plus the rapidity and reliability of response, a modern RDC readily differentiates itself from a traditional warehouse. Nonetheless, the 'RDC concept' is still fairly uncommon in Asia, despite the fact that the region boasts several world-class airports and container ports. In the case of Hong Kong, only a few leading-edge companies have introduced RDCs.

Hong Kong is a prime choice for regional distribution for goods that are partly sourced from the Chinese mainland and partly sourced from the region. It is likely to be even more preferred if these goods are being distributed to Northeast Asia (South Korea, Taiwan, Japan). Hong Kong's advantages are less evident in the case where the goods are fully sourced and packaged within one production zone on the mainland, since there are a number of key ports (e.g. Yantian) and airports on the mainland with frequent and affordable air and sea connections to regional and international markets.

This report, through some case studies of Hong Kong-based companies, suggests that Hong Kong can be an ideal RDC location for easy and lower-cost movement and management of a number of high-value cargo or product groups, which may include specialised or high-value spare parts, electronic components, semiconductors, LCD/Plasma TVs and luxury fashion goods and accessories.

Specifically, it is estimated that, through comparisons with Singapore, Tokyo and Shanghai in quantitative terms, cost savings in using Hong Kong as an RDC would be in a range of 9-33% for aviation spare parts, 21-45% for semiconductors, and minus 2% to 9% for luxury goods. Such analyses, however, do not quantity the performance of each location in terms of ease of inventory movement, for example, customs clearance and cargo handling efficiency, which is a major advantage for Hong Kong.

The table below lists the strengths and weaknesses of Hong Kong, alongside a generic framework of the product group parameters.

Summary Analysis of Strengths/Weaknesses of Hong Kong as RDC

Strengths

Weaknesses

Common to Various Product Groups
  • Hong Kong's free-port status (e.g. compared with duties for aircraft spare parts on the mainland) and streamlined customs -- suited to reverse logistics
  • Proximity to the mainland
  • Good international transport connectivity
  • HKIA associated with high quality
  • HKIA as an International gateway and hub
  • Good transport infrastructure
  • Multi-modal logistics -- can provide world-class time definite services
  • Good trading environment and supporting industries -- banking, legal, insurance, etc.
  • CEPA opportunities
  • Experience in supply chain management, strategic material sourcing, logistical support, supplier quality management and factory supply operations
  • Hard working & bilingual labour force
  • High cost of operations
  • High labour cost
  • Limited availability of appropriate facilities
  • High development and rental cost for dedicated logistic facilities / RDCs
  • Logistics operators in facilities with short tenancies face losing premises at end of lease
Specialised / High-value Spare Parts
  • HKIA is an aviation hub with excellent connectivity, served by major airlines, carriers and express operators
  • Critical mass of activity -- Cathay Pacific, HAECO, HAESL, companies engaged in MRO activities (maintenance, repair and overhaul), etc.
  • Boeing and Airbus already have facilities established in Beijing and Singapore to serve the region
  • Trade declaration charge raises costs for import / export, especially for high-value items
Electronics Components / Semiconductors, etc.
  • Proximity to PRD
  • High connectivity and high level of service offered by HKIA
  • Regulations for cross-boundary trucking
  • High cross-border trucking costs
  • Cross-border processing - dual customs clearance
Small Consumer Electronics Goods
  • China's leading position in production of mobile phones and MP3 players
  • Proximity to PRD
  • High connectivity and high level of service offered by HKIA and Hong Kong's container port
  • Regulations for cross-border trucking
  • High cross-border trucking costs
  • Cross-border processing - dual customs clearance
LCD/Plasma TVs
  • High connectivity and high level of service by HKIA
  • Experience in supply chain management, strategic material sourcing, logistical support, supplier quality management and factory supply operations
  • Proximity to PRD
  • Limited production currently in PRD with market dominated by Taiwanese and Korean manufacturers
  • Taiwanese manufacturers increasingly looking to YRD as opposed to PRD
Luxury Fashion Goods
  • Regional purchasing power is expected to grow rapidly, especially for China
  • Good sourcing capability
  • Effective intellectual property regime
  • High connectivity and high level of service by HKIA
  • Security assurance for luxury / premium items (e.g. compared with 'mislaid' items on the mainland)
  • Leading regional position in fashion trends / 'showcase', especially in the Greater China region
  • Synergies with local design industry
  • Local design capacity but not as well developed relative to the US, EU and Japan
  • As purchasing power in neighbouring places rises (e.g. PRD), more activity may migrate to the mainland

Evidently, there is a large volume of trade and related high-value cargo moving through Hong Kong. While this may suggest that the market for RDC activity in Hong Kong is potentially very large, quantifying this potential market is far from straightforward. That said, provisional analysis indicates that the estimated potential market for RDC activity in Hong Kong servicing high-value cargo by air could exceed HK$30 billion, which is equivalent to over 2% of Hong Kong's GDP.



This new report is available at TDC's Retail Outlets. It can also be purchased through the TDC Bookshop section in the TDC's trade portal: info.hktdc.com.